Imagery by Hana Dallimore Photography

Last Summer I was introduced to a new business idea and jumped in as I instantly saw the amazing benefits from it. One of the key things I picked up on quickly and have a developed a much bigger understanding for is the idea of working smart as opposed to working hard. I had never heard of this principle really before, and if I had, I certainly didn’t know what it meant. This meant that I had a new understanding of how I needed to make essential changes in my life to achieve the things I really want and exactly how to get there. Now, don’t get me wrong, I am not saying that you don’t have to work hard because obviously to achieve anything in life it needs dedication, but there is definitely a difference between working hard and smart and working just hard to get nowhere.

The idea of working smart is mainly about the choices that you are making to further and better yourself in life. There are so many options around in our modern world and we really don’t have to settle for anything less than we desire anymore. However, one thing that definitely is true, to work smart and achieve your goals you have to be in business.

I have always been extremely passionate about business. Basically, I have never had any yearning to be bossed around by someone. I am fiercely independent, incredibly strong willed and ultimately, probably very unemployable. Don’t get me wrong, I am not a bad employee… if someone gives me a task, I will do it and I will do it well, but I just simply always have an urge to take over the show towards the end of my time somewhere. I used to think this was going to be my biggest weakness and downfall in life, but then I started my business and realised anything is possible with dedication and a clear outlook of what you need to do in order to achieve your goals.

Career Paths

So, let’s talk careers. I am going to be straight with you, I have never really known what I wanted to do. This meant that in the end my sensible voice inside focused much more on all the things I didn’t want to do. I figured that if I didn’t fall into doing something, I didn’t want to do then it was much more likely I would find what I did. Funnily enough, it worked out pretty well. I pretty much fell into doing what I do and absolutely adore. Social media has been a passion of mine for a long time, so landing up working in it, being able to run a business as well has been a huge blessing. Which leads me on nicely to my now much newer business in social media which is social marketing role which has obviously stemmed from my other business.

If you don’t know much about social marketing, I am going to briefly explain it now. Social marketing is a business model whereby you partner with a company, get all the benefits of running your own business and zero of the negatives! The idea of it is basically all about sharing, talking and networking. Something I already do! You have to partner with a company you love, which I do, and you have to authentically share, which I have been doing for years on here. So, win win for me!

My advice when deciding on a career path is going to come in the form of bullet points:

Really evaluate what you are good at and what you enjoy doing

What do you actually want out of life? Is that career going to get you there?

Will this career fit around things that may come in the future, such as a family?

Does this career give you the potential to grow within the industry?

Are you going to be well rewarded for your hard work?

Is it REALLY what you want to do?

5 Year Plan

This is a relatively new concept for me but something I have started to religiously refer to; my five-year plan. Back before starting my social marketing business I was asked the question ‘if you keep doing what you’re doing now, where do you see yourself in 5 years’ time?’ I had a bit of a light bulb moment and suddenly felt quite nauseous. The truth was I felt extremely scared because I felt suddenly worried that what I am currently doing isn’t going to get me to where I actually want to be in five years’ time. So, I decided to make a change and jump into a new and exciting opportunity. Would you have done the same?

Plan of Action & Realistic Goals

So, I’m going to keep this one short and sweet. A goal without a plan is just a dream. For every goal on your list, make yourself a master plan for how you are going to achieve each one and get to work. Otherwise, you will definitely regret it.

Beneficial Hobbies

So, this one for me is very personal. I started my blog as a hobby back when I was 15, just because I wanted a space to share my love for fashion, food and everything in life that was just for me. I now owe everything I currently have to that hobby I decided to embark on when I was 15. There are so many things in my life that I have now because of it including: my social media management business; my social marketing business; many of my now Instagram friends, a strong working ethos knowing that dedication is extremely important, a space where I can still be creative and many many blog opportunities that have just been incredible. It really has been a blessing for me and my life. So, when I say beneficial hobbies obviously, I am not talking just about a blog, but something that you consistently show up to do that is going to positively benefit you at some point in your life.

Working on YOU

The main thing I have taken away so far from my social marketing company is the importance of always working on ourselves in order to put us in the right headspace to focus on our business. Working on you can come in a lot of forms and will almost definitely be different for a lot of us. My ‘working on me’ includes a much healthier and more balanced diet, regular exercise, everyday reading, personal development audios in the car, small everyday changes such as herbal tea instead of a coffee etc… The main thing to take away from this is that it is about incorporating healthier things into your everyday life until they become a much more stable part of your routine. Working on you has to be consistent in order to gain any benefits.

So, let me ask you, do you think what you are currently doing is working hard or working smart? And, if you keep doing what you are doing now, where do you think you will be in 5 years’ time?

P.s. time for a change and a new adventure? Leave me your details in the contact form below and I will get back to you with the answer!


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Dress – New Look

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I have not been paid to feature any brands and all views and opinions are my own.


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